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Yes, online marketing, social media and websites can seem overwhelming. We encourage progress over perfection.
Great, you want to build your authority online so you can cut through the noise and increase your visitors, leads and sales.
You need a website that’s optimised for SEO, so search engines can find you, and that’s SPAM-proof and secure. You know you need to be on Facebook, Twitter and other social media sites. Your competitors are marketing online so you need to know how to do that too.
Here’s how to take the first steps … but first:
A word or two as a warning
There’s a lot of work required to get your website shipshape. It’ll never be finished – there will always be new content to create, improvements to make, and changes both externally and internally.
Yes – you’re still keen?
Yes, I have a website
If you have an existing website the first step is to see if it’s suitable to build on. There’s no point building a house if the foundations aren’t solid. If your site’s foundations are weak, as soon as you start to get traffic things will break, search engines will penalise you, or worse – your visitor could have a bad experience on your site.